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product data ops.

Practical thinking for teams running product data at scale — supplier workflows, enrichment, governance, and more.

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Podcast
Episode 16: Mastering Product Data in Industrial Solutions and Electro Components

Manufacturers make the products, so they must hold the product data. Distributors sell those products, so they must be able to get hold of it.

Podcast
Episode 15: Why Massive Retailers Still Run on Monstrous Spreadsheets

A conversation we had recently, about a genuinely large retailer. What does their tech stack look like?

Podcast
Episode 14: Why AI Search Keeps Ignoring Your Products

AI does not guess. It reasons, and it can only reason with what you give it.

Podcast
Episode 13: Marketplaces, Acronym Soup and Practical AI

Ask most people in this industry where Australia sits and you get an answer about lag.

Podcast
Episode 12: The Five Layers of Product Data Optimisation

Most product data work starts in the wrong place. Marketing needs descriptions for launch, so somebody writes descriptions.

Podcast
Episode 11: Five Ways to Stop Losing Sales to Bad Product Data

Product data is the most important pillar of any ecommerce strategy, and almost nobody treats it that way.

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Product data enrichment that actually gets done — so your product pages convert, your search works, and your team stops living in spreadsheets.

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