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Practical thinking for teams running product data at scale — supplier workflows, enrichment, governance, and more.

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Articles

Digital Product Passport: What It Requires and the Data Behind It

The DPP registry is live and battery passports are mandatory from February 2027. What a passport carries, and the data work behind it.

August 25, 2026

Articles

PIM vs Spreadsheet: Where the Spreadsheet Breaks and When to Switch

Every catalogue starts in a spreadsheet, and the spreadsheet is usually right, until five specific things break.

August 22, 2026

Articles

Lightweight PIM: What to Keep, What to Drop, and How to Tell the Difference

A lightweight PIM keeps the parts teams use daily and drops the enterprise machinery. Which parts were weight, and which were structure?

August 22, 2026

Articles

PIM Alternatives: Five Ways to Manage Product Data Without a Traditional PIM

Most searches for PIM alternatives are not asking for a different PIM. They are asking whether the big system is necessary at all.

August 22, 2026

Articles

Product Taxonomy: How to Build One That Survives Contact with a Real Catalogue

Most taxonomies are inherited, not designed. A six-stage workflow for building one from real catalogue data, and keeping it alive.

August 20, 2026

Articles

Product Attributes: The Fields Every Channel Expects and What Happens When They Are Missing

Attributes decide whether products can be found, filtered and compared. What they are, why completeness fails, and how to populate them at scale.

August 20, 2026

Articles

AI Product Description Generators: How They Work and Where They Get It Wrong

Fluent paragraphs that say nothing are a data problem. How description generators work and what separates usable output from filler.

August 19, 2026

Articles

PIM Software: What It Does, What It Does Not, and What Has to Happen First

A PIM stores and governs product data. It does not create it. What to put in place before you buy, and how to rescue one that is half empty.

August 18, 2026

Articles

Product Title Generator: What Good Titles Need Before You Automate Them

Title generators are not the bottleneck. The attributes feeding them are. What good product titles need before you automate them.

August 16, 2026

Articles

Product Catalogue Management: What It Is and How It Works

Product catalogue management is the work of keeping every product record complete, consistent, and publishable across the places you sell.

Articles

PIM for Distributors: What It Solves and What It Doesn't

A PIM gives a distributor one governed home for product data. It does not fill itself.

Articles

Amazon Listing Optimisation: 7 Fixes That Start with Your Product Data

Most underperforming Amazon listings share one root cause: the structured data behind the listing is incomplete or wrong.

Articles

Product Description Generators: What Works at Catalogue Scale

Generic generators write fluent descriptions from thin inputs. At catalogue scale, fluency without verified attributes is a liability.

Articles

Akeneo Alternatives: 7 Platforms Compared in 2026

Half the teams searching for Akeneo alternatives don't need a different PIM. They need the data problem upstream of the PIM fixed.

Articles

3 Ways to Get Supplier Product Data into Your System

Getting supplier product data into your system comes down to one of three approaches: manual entry, structured file imports, or AI-powered onboarding.

April 7, 2025

Articles

3 Ways to Automate Image and Spec Sheet Processing

Product images and spec sheets share a common problem: both arrive from suppliers in a form that needs real work before they are usable.

April 4, 2025

Guides

How to Eliminate Manual Work in SKU Onboarding

Supplier data arriving as PDFs, spreadsheets, and emails in no consistent format is the starting point of most of the pain.

April 3, 2025

Guides

How AI Cleans and Enriches Product Data

Messy product data has a way of compounding rather than staying contained.

April 2, 2025

Guides

How SKULaunch Works: From Supplier File to Storefront

SKULaunch takes supplier product data in whatever format it arrives and turns it into structured, enriched, publish-ready records.

April 1, 2025

Articles

Google Merchant Center Product Data: Why Feed Quality Now Decides Your Visibility

Google decides which products appear in Shopping results, AI Overviews and AI Mode based on the product data you send it.

Podcast

Episode 22: Structured Attributes Matter More Than Content

What we now recommend after AI readiness audits is closer to the opposite: the more attributes you hold that answer a real buyer question, the better.

May 20, 2026

Podcast