Manage large SKU Catalogues in retail and distribution

Managing a large SKU catalogue in retail or distribution isn’t just a data challenge—it can quickly become overwhelming. Whether you’re handling 10,000 products or 1 million, the risks of inconsistent data, slow onboarding, and outdated information multiply fast. Without the right systems, teams drown in spreadsheets, errors creep into product listings, and scaling becomes impossible.

Typical Challenges

Managing large SKU catalogues at scale brings a predictable set of problems. From supplier data arriving in multiple formats to duplicate listings and disconnected systems, the bigger your catalogue grows, the more complex these issues become. Here are the most common challenges retailers and distributors face:

Inconsistent Supplier Data

Suppliers send files in multiple formats, leading to hours of manual cleanup and errors.

Decentralised Product Information

For example, one supplier calls it “Colour”, another “Hue”.

Manual Onboarding Doesn’t Scale

Entering, cleaning, and enriching data SKU by SKU wastes valuable time and creates bottlenecks as your catalogue grows.

Outdated or Duplicate SKUs

Old, duplicate, or incorrect listings clog up catalogues, confuse teams, and reduce sales efficiency.

How SKULaunch Solves These Problems

SKULaunch was built to help retailers and distributors take control of large, complex catalogues.

Automated Validation & Standardisation

Ensure every SKU conforms to your model before onboarding.

Centralised Product Repository

Manage a single, clean source of truth across PIM, ERP, and ecommerce.

AI-Powered Enrichment

Fill missing attributes, auto-generate product copy, and normalise units instantly.

SKUConcierge offers a fully managed data cleanup service if you want to completely offload the process.

Automating what slows you down

Managing tens of thousands of SKUs doesn’t have to be chaos. With SKULaunch, you can reduce errors, accelerate launches, and scale your catalogue with confidence.

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Step 1: Centralise Supplier Catalogues

  • Suppliers or internal teams submit catalogs directly via portal or API.

  • Live upload dashboard

  • Accepts Excel, CSV, XML, PDF

Step 2: Validate, Clean, and Enrich

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SKULaunch processes each record and fills in the gaps.

  • Attribute extraction

  • Unit normalization

  • AI-generated product descriptions

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Step 3: Sync Across All Channels

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Once validated, SKUs sync to your ecommerce or PIM platforms.

  • Real-time updates
  • Error-free listings
  • No manual rework

Book a demo today and see how onboarding becomes effortless.

Managing tens of thousands of SKUs doesn’t have to be chaos. With SKULaunch, you can reduce errors, accelerate launches, and scale your catalogue with confidence.